The Hat That Gives Back

Are you looking for a great gift this summer for the golfer in your life? How about a gift that gives back?

Phil Mickelson, KPMG and First Book join forces to bring new books to kids in needGolf champion Phil Mickelson has joined forces with our friends at the audit, tax and advisory firm KPMG to launch ‘Blue for Books,’ a nationwide campaign designed to put thousands of books into the hands of children in need through the sale of KPMG blue golf hats, just like the one that Phil wears on tour.

Net proceeds from sales of the hat will go directly to providing new books to kids in need through First Book.

Visit Phil’s microsite to learn more about the hat and the program, and see a video featuring Phil on the links.

Fine print: For one year, beginning March 15, 2012, KPMG will donate 100% of the net proceeds ($7.50) from each hat purchased to First Book, with a guaranteed contribution of $50,000, enabling the donation of three books to children in need for each hat sold.

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Posted in Books & Reading, First Book Partners
One comment on “The Hat That Gives Back
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