The concept is simple: companies and individuals purchase their holiday greeting cards from Heartfelt Charity Cards, an e-commerce based retailer of charity greeting cards, and 10% of each card sale benefits First Book.

The result is significant: over the past five years, First Book’s alliance with Heartfelt has helped us to provide over 3,200 new books to children in need.

Heartfelt recognizes the role of its clients and customers in furthering First Book’s mission.  The purchase of a charity holiday greeting card demonstrates a strong commitment to improving literacy.

Check out www.CharityCards.com to view the selection of distinctive holiday greeting cards and be sure to choose First Book as the charity of choice.  Happy holidays!