We at First Book are extremely excited to announce that Borders gift cards have been distributed to over 1,000 community groups across the United States and Puerto Rico as a result of the 2007 Borders Holiday Giving Campaign.

Thanks to the generosity of Borders and their customers, almost $1.1 million was raised for First Book, bringing our grand total raised to date to $2.7 million! Community groups across the country are excitedly purchasing books for the children they serve and this is what they had to say:

“This is a terrific boost to our recipient groups’ ability to purchase books for their programs. All of us at First Book - Fairfield County appreciate having this resource to give to the literacy programs in our area.” –Leilee Reiter, Chair, First Book-Fairfield County, CT

“We had a very fun event last Saturday with the Borders Gift cards. 70 kids purchased books with the cards and had a great time. I allotted each child $25 to purchase the book(s) of their choice. It was fun watching them take out their calculators to add up their choices. Most of the kids had never been to a book store and some even commented that it was better than getting presents for Christmas! I know they will take care of, read multiple times, and cherish these books, because they picked them out.” –
Sharon Chandler, Chair, First Book-Sacramento/Yes 2 Kollege

Thanks again to everyone who made this happen, from the team at Borders to all of our friends who donated. You are truly our heroes.