In January, we announced an e-card promotion on The Literacy Site to generate new books for children in need. Thanks to the support of site visitors like you, this e-card challenge was the most successful to date! More than 6,500 e-cards were sent, generating more than 6,500 additional books to kids who need them most across the country!

To follow up on this overwhelming success, First Book, The Literacy Site and Pi Beta Phi are thrilled to announce another opportunity to help generate more new books for disadvantaged kids.

In honor of the 50th anniversary of National Library Week (April 13 -19, 2008) for every “Free Book Promotion” e-card sent on the Literacy Site and opened by a friend, one new book will be donated to a child in need, for a limited time.

Here’s how it works: Visit TheLiteracySite.com and send the “Free Book Promotion” e-card to family and friends. When your e-card is opened, First Book will provide a new book for a child in need, thanks to the generous support of The Literacy Site and premier sponsor Pi Beta Phi.

So, what are you waiting for? Visit The Literacy Site and send an e-card greeting to a friend, coworker or family member today!